Top 5 Theme Park Apps Performance on iOS in the US: Q1 2025

In the first quarter of 2025, the leading theme park apps on iOS in the United States showcased varied performance trends in terms of downloads, revenue, and active users, as analyzed by Sensor Tower.

My Disney Experience experienced a dynamic quarter. Weekly revenue showed an initial dip, starting at approximately $524.8K and reaching a low of $156K by the end of January. However, a recovery was seen with revenue peaking at around $287.4K by the end of March. Downloads followed a similar trend, starting strong with 61.7K, dipping mid-quarter, and finishing March with about 47.1K. Active users saw fluctuations, starting at just over 1M, experiencing a decline mid-quarter, and stabilizing at approximately 886.2K.

For Disneyland®, revenue began at $34.7K, followed by a decrease to $23.6K by the end of March. Downloads increased steadily, starting at 37.8K and peaking at 40.1K mid-March. Active users also showed a positive trend, increasing from 551.5K to 570.4K by the quarter's end.

Universal Orlando Resort did not generate revenue during this period, but downloads showed growth, starting at 36.4K and peaking at 40.6K at the end of March. Active users increased from 308.4K to 326.5K, indicating a steady user engagement.

SeaWorld also did not report revenue, yet downloads rose from 28.7K at the start to 30.3K mid-March, before settling at 19.1K. Active users saw an increase from 150K to 87.8K, with noticeable fluctuations throughout the quarter.

Finally, Great Wolf Lodge showed no revenue, but downloads remained relatively stable, starting at 16.5K and ending the quarter at 14.6K. Active users displayed a consistent trend, starting at 23.8K and maintaining a steady level throughout the quarter.

These insights, sourced from Sensor Tower, reveal the dynamic nature of theme park app performance on the iOS platform in the US. For more detailed insights and data, visit Sensor Tower's comprehensive analytics platform.